Dori

What is Dori?

Dori is an AI shopping assistant built for Shopify storefronts. It combines Product Pal, which answers contextual questions on product pages, with Sidekick, a storewide conversational assistant for natural-language search, product discovery, comparisons, bundles, routines, gifts by budget, and cart actions. It learns a merchant's catalog, FAQs, and policies automatically.

The assistant is available around the clock and supports more than 60 languages with automatic detection. Merchants can customize its colors, logo, tone, and personality. Dori also analyzes conversations to surface common customer questions, purchase objections, and recommendations for improving the store.

How to Use Dori

1. Install Dori from the Shopify App Store.
2. Let it learn the store's products, FAQs, and policies.
3. Drag Product Pal and Sidekick into the Shopify theme.
4. Customize the visual identity, tone, and personality preset.
5. Review conversation analytics and act on recurring shopper questions or objections.

Core Features

• Product Pal: Answers buying questions directly on product pages.
• Sidekick: Provides natural-language search, discovery, comparison, and guided selling across the store.
• Cart actions: Lets shoppers add products to the cart from a conversation.
• Automatic catalog learning: Syncs products, FAQs, and store policies without manual training.
• Multilingual support: Detects and responds in more than 60 languages.
• Conversation analytics: Highlights customer questions, buying barriers, and store-improvement opportunities.

Use Cases

• Product Q&A: Answer compatibility, sizing, ingredients, policy, and comparison questions.
• Guided selling: Recommend products, routines, bundles, or gifts based on shopper intent.
• Store search: Interpret descriptive requests that keyword search may miss.
• Conversion analysis: Understand which questions and objections affect purchases.

Pricing

Dori states that it is free for Shopify stores, with up to 2,000 conversations per month. The free offering includes Product Pal, Sidekick, brand customization, analytics, and support for more than 60 languages, with no credit card required.

Frequently Asked Questions

Does Dori require a developer?

No. Installation and theme placement use Shopify's app and drag-and-drop workflow.

Can Dori add products to the cart?

Yes. Sidekick can handle cart actions within a shopping conversation.

Is Dori multilingual?

Yes. It automatically detects and supports more than 60 languages.