Search-term harvesting
Identify terms with enough intent, sample, conversion, and economics evidence to graduate.
Agents
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Failed or incomplete first runs are refundedAmazon PPC Keyword Scaling
Move Amazon search terms from discovery to controlled scale
Design evidence thresholds, exact-match migration, negatives, budget shifts, and stop rules from campaign data you provide.
What the Agent prepares
- A discover, validate, scale, or stop classification
- Evidence and economics notes for every recommended migration
- Exact-match campaign, budget, bid, and role guidance
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Separate keyword exploration from exploitation
Share campaign purpose, lifecycle stage, search-term exports, match types, bids, budgets, clicks, orders, conversion, cost limits, and evaluation windows. The Agent checks evidence before recommending movement.
The result assigns each term to discover, continue testing, scale, or stop, then defines exact-match placement and overlap controls. Missing evidence remains unknown, and the Agent does not invent thresholds or performance.
Use it for
Exact-match migration
Create a controlled move into dedicated campaigns with clear budgets and roles.
Overlap control
Add precise negatives or responsibility boundaries after migration.
Example task
Review which search terms are ready for exact-match campaigns
What the Agent prepares
- A discover, validate, scale, or stop classification
- Evidence and economics notes for every recommended migration
- Exact-match campaign, budget, bid, and role guidance
- Negative, overlap, review-date, and stop-rule actions
How it works
Define pool responsibilities
Give discovery, validation, and scaling pools one objective, budget, and evaluation window each.
Check graduation evidence
Review intent, relevance, sample size, clicks, conversion, order quality, and affordable cost.
Move and separate traffic
Place mature terms into dedicated exact campaigns and remove duplicate responsibility from discovery pools.
Evidence-led movement, not universal PPC thresholds
- The Agent does not invent missing campaign, search-term, conversion, cost, order, or profitability evidence.
- Thresholds must be supplied or derived from your economics and risk tolerance, not copied across products.
- A human reviews bids, budgets, negatives, attribution limits, and final campaign changes.
Frequently asked questions
When is a search term ready for exact match?
When its intent, relevance, sample, conversion, order quality, and cost meet your predefined evidence and economics requirements.
Should I negative the term immediately after migration?
Only when the new campaign is ready and the intended traffic boundary is clear. The Agent records the sequence and rollback condition.
Can it use exported search-term reports?
Yes. Include the marketplace, date range, attribution settings, columns, currency, and missing fields so evidence is interpreted correctly.
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